When Dreams Become Reality – The Story of Nissan City

Finally…after a lengthy 30-year, award winning and successful career as an Automotive General Manager and Dealer Group Vice President, Michael Ianelli has opened his own Nissan Dealership Franchise right here in Red Bank, a dream years in the making. Michael raised his family here, so his dedication and hard work in the industry has come full circle.

A winning team

Michael, together with his business partner and entrepreneur Jeffrey Weiner opened Nissan City in Red Bank in early 2021 – right in the middle of the Covid-19 Pandemic. The timing was not perfect. Covid-19 was all over the country and businesses were closed.  The business climate was not in their favor. And yet here they are today, going strong and servicing not only the local community but the greater Monmouth and Ocean County area.

It’s all about family

Nissan City is Family owned and operated – Michael Ianelli III Used Car Director, Joe Ianelli Sales Manager and Isaac Weiner Vice President. There are various nieces and nephews that are also members of the Nissan City Team. There is always a family member working at Nissan City!

A new way of doing business

From the start, the partners decided that Nissan City’s culture would be centered on a strong customer approach based upon three main business principles that are often overlooked or ignored in the Automotive industry.

Transparency – Nissan City vows to run our operation with complete transparency in every Department – Sales, Service and Parts. Our team will demonstrate complete openness in our pricing, terms and our processes.

Efficiency – Your time is valuable and so is ours, at Nissan City we’ve made investments in People, Processes and Technology to achieve maximum productivity and minimize wasted time, effort and expense. We aim to make your vehicle buying experience pleasurable and comfortable – every time!

Respect – At Nissan City, we set a standard of respect amongst our Customers, Community and Employees. Michael has handpicked all Senior Management and every Staff member. Everyone has had extensive training in how we expect our customers to be treated.  Our people work hard to earn YOUR trust, every day!

Michael Ianelli sets the standard of Care and Service that the entire team follows. It’s Michael’s dedication to our core principles of Transparency, Efficiency and Respect that makes Nissan City different from other dealerships regardless of brand or location. Nissan City aims to provide drivers with a quality buying and ownership experience. 

We invite you to come by when you’re ready for your next car, truck or SUV and experience just what Transparency, Efficiency and Respect means to us and you, the customer. Check our inventory here and our pre-owned inventory here. We have a great selection in stock and ready for delivery. Our expert finance department will work with you to find financing that works for you. You can even get pre-approved on our website. Call us at 732-800-9379 to arrange a visit and a test drive with one of our sales specialists. We look forward to seeing you!

Tags: History, Nissan City of Red Bank Service, Nissan Monmouth County, Red Bank Nissan Dealer, Red Bank Nissan Service, Red Bank Used Cars
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